Do you include LinkedIn in your social media strategy?
How do you use LinkedIn to get new business opportunities?
LinkedIn is the world’s largest professional network. It is a perfect network to get the business opportunities no matter what the industry is. Before diving into this professional network, you have to make sure about your Linkedin profile. Your LinkedIn profile must be creative and attention grabbing.
Here are the key points to make your LinkedIn profile more creative and impressive:
Craft an eye-catching headline
Use a professional profile photo (Clicked by professional photographer if possible)
Add a background photo to your LinkedIn profile
Add contact information (Email, Phone, website/blog, twitter handle)
Write a short & attention grabbing description about yourself
Customize your public profile URL
Add popular key terms to optimize your profile
Optimize the anchor text for the blog/website links on your LinkedIn profile
Emphasize your professional skills
Highlight your products, services & other projects
Boost your creditability by adding popular blogposts written by you.
Join and participate in groups
Share your honors and awards
Publicize your interests
Personalize your requests to connect with people
Showcase volunteer experience, organizations and causes you care about
Be active daily
Best time to post on LinkedIn
According to an infographic by TruConversion, LinkedIn is responsible for more than 80% of a business’ social media leads and rest of the social media channels put together only amount to 19.67% of leads.
Check out other interesting facts and tips about creating perfect LinkedIn profile in the inforgraphic below.
Conclusion: As experts stated and we all know that LinkedIn is the world’s largest social network. This social network used by professionals as their resume in which they showcase their professional skills, interests, current and past projects on which they have worked. So your LinkedIn profile or your resume should be attention grabbing and creative enough to get the business opportunities.
What do you think? How is your LinkedIn profile? Does your LinkedIn profile have all above mentioned qualities? Share your thoughts and opinions in comments below.
HI I'm Navneet Sau, Social media marketing strategist & passionate blogger. I love researching, discovering and implementing new tactics and methods in my profession to make the work more effective and easy to myself and for business owners who believes on me. Let's connect on Facebook and twitter