Do you have consistency on your social media channels?
Are your social media fans and followers getting regular content, social media tips and updates from you?
Social media marketing is extremely important for any online or local business or even personal branding. Due to time limitation and other important task in daily routine, it is very hard to manage social media channels to post content and updates and reply back to comments and responses of your fans & followers. So scheduling is an essential part of your social media marketing strategy. Although, you can’t respond back to comments and their questions through scheduling, but you can post updates on various social media platforms using scheduling tools.
In this article, you will explore 5 social media scheduling tools that not only help you to post content on your social media channels but also to track your social media efforts.
Hootsuite is the first name in my mind when anyone asks me about scheduling tools. I use it in my day-to-day working. This tool has both free and pro (paid) version. In free version, you can add 5 social media platforms in your hootsuite account, but pro version has no limit. You can add unlimited Facebook pages, twitter accounts, Google+ pages and other social media channels.
Buffer is another great tool for scheduling social media posts and updates to your social networking channels. In the past days, buffer had hacked and posted content on social media profiles of its users without letting them know, but the problem get sorted out very soon. The functionality of this tool is very awesome. You just need to install buffer add on from its website and start scheduling from twitter, Facebook & Google+ without visiting the website. How fantastic? Isn’t it?
As the name signifies, it is a scheduling tool to post your content on twitter. This is also an awesome twitter monitoring tool. You can track everything here by adding various columns like followers, mentions, messages, trending, lists, scheduled posts and you can also create custom timeline from this tool that twitter has launched in back days.
Socialoomph is another awesome social media scheduling tool used by business owners and marketers. Socialoomph allows you to connect twitter, Facebook, LinkedIn, RSS feed and blog with 7 days free trial in the beginning. It has both types of account free & professional (paid). In free version, you can only connect twitter account for posting &scheduling your content & posts. To get other features of socialoomph, you can upgrade to professional version.
Viraltag is a social media scheduling tool only for pinterest. Hootsuite, buffer, tweetdeck & other scheduling tools doesn’t have any option to connect pinterest account to schedule photos. However, viraltag is a paid tool with 14 days trial period in the beginning, but it provides you an awesome way to schedule images from anywhere on the web except Facebook. You can drag & drop its viraltag boomarklet to your browser to start pinning & scheduling without going to official website.
Your turn: How do you post content on your social media networks? Social media management through these tools is an essential part of your social media marketing strategy. You must have to use social media scheduling tools to post content & updates to your social media platform in a consistent manner.
What do you think? Do you know any other scheduling tool? Share your thoughts & opinions in comments below.